:Target audience

the primary audience of beesline is the adults(18-49)specially the women . the previous results show that the- percentage of adult women that use beesline product was 55%, while the women that are smaller than 18 and greater than 49 was approximately 10%!!! so the secondary audience is women smaller than 18 and greater than 49, knowing that beesline uses segmentation, there is a specific products for each age group and each type of skin
Also, there isn’t specified income because, he is not recognizing on the people who have a great level of income or they are not. because beesline products are not expensive compared with others brand name.
Also, the studies show that the majority of adult women(40% of 55%) look for a healthy product for their skin and doesn’t have a negative effects, and at the same time are inexpensive

Media habits of the target audience